Dr. Wooyang Kim, Associate Professor of Marketing, Paseka School of Business, interviewed with Zippia, a job search site with over 2 million visits a month. His interview article is featured on its website. The feature page is at the following link: Job Market For Recent Grads. As an expert in executive management, Dr. Kim commented on three things related to […]
With colleagues at Temple University and Konkuk University, Dr. Wooyang Kim (Associate Professor of Marketing) and Dr. Hyun Sang An (Assistant Professor of Marketing) have accepted two papers at the 2020 Global Marketing Conference (GMC) at Seoul, South Korea (November 5-8). The GMC is an internationally renowned conference and one of the largest conferences in the marketing discipline, organized by […]
Dr. Hyun Sang An and Dr. Wooyang Kim, Paseka School of Business, received the best abstract paper in Culture, Identity, and Ethnicity Marketing track at the Atlantic Marketing Association Conference, Asheville, NC (Sep. 25-29, 2019). The title of the study is “Motivational Antecedents to Fandom and the Resultant Effects in the Foreign Contemporary Music Market.” This study applies Social Identity […]
Dr. Wooyang Kim’s article has been selected as the most read articles in 2017-2018 at an academic journal. The article by Wooyang Kim (Associate Professor of Marketing at the Paseka School of Business) is listed as the top read articles of Journal of Global Scholars of Marketing Science in 2017-2018, published by Taylor & Francis. The information is available at Taylor […]
Two marketing major students – Muhammad Azam Awan (senior) and Nanami Ohtsuka (senior) – have been accepted to present their market research paper at the 44th Atlantic Marketing Association Conference in Asheville, NC, Sept. 25-28. Also, this study will be published in the conference proceedings. The title of their study is, “The Curiosity of Class Learning from a Hands-on Project […]