MSUM advertising students took first place at AAF District 8 National Student Advertising Competition

MSUM advertising students in the capstone class, “Advertising Campaigns,” taught by Jody Mattern, took home first place at this weekend’s American Advertising Federation District 8 National Student Advertising Competition. The team accepted an advertising challenge for Pizza Hut in August with the goal of increasing online ordering at pizzahut.com by 75 percent. MSUM’s campaign slogan is, “Delivering Bold Ideas.”

Power of Prose

Professor’s passion documented in writing BY DANIELLE REBEL Merrie Sue Holtan is more than a professor in the School of Communication and Journalism. She’s a freelance writer, experienced baton-twirler and avid volunteer. Her vibrant personality is central in all she does, especially when it comes to the art of storytelling. “I call myself a story catcher,” Holtan said. “It’s from […]

Film Student Earns National Honor

First place winner in Freedom of Speech PSA Contest BY DANIELLE REBEL MSUM student Naoya Uchida won a $3,000 scholarship in the annual Freedom of Speech PSA Contest, a national competition for college communication students sponsored by the National Association of Broadcasters Education Foundation (NABEF) and the Broadcast Education Association (BEA).