MSUM professor awarded Silver Medal by AAF-ND

Bill Hall, Mass Communications, was awarded the 2013 Silver Medal award by the American Advertising Federation of North Dakota (AAF-ND) at the Addy Awards on Feb. 22. The Silver Medal recognizes lifelong achievement in the region’s advertising, marketing and communication industries. Recipients are chosen by a committee based on outstanding contributions to advertising, creative excellence, and responsibility in areas of social concern.

Hall began his career at Minnesota State University Moorhead (MSUM) in 1975. He has taught almost every class in his department, including Introduction to Mass Communications, Principles of Advertising and Public Relations, Layout and Typography, Television Production, Visual Communications, Advanced Advertising, Public Information Processes and Media Buying. He was instrumental in instituting the advertising and PR programs at MSUM.

He has been recognized as aiding in the growth of the local advertising community as he initiated many new programs. He established the Ad Club at MSUM the local chapter of Public Relations Student Society of America. He worked with the AAF-ND to establish the Student Achievement Scholarship that is awarded each year by AAF-ND. He was also instrumental in establishing Pro-Am Day in our advertising/public relations community so students can partner with advertising executives in the area for a day of job shadowing. Hall is also responsible for the establishment of the North Force Drum and Bugle Corps, a Boy Scout Explorer project, of which he served as director for many years. He has served as a fund-raiser and campaign consultant on the Board of Directors of the United Way of Cass-Clay and has coordinated successful clothing drives for victims of an earthquake.

AAF-ND, one of 210 local American Advertising Federation affiliates, is a nonprofit, professional trade association serving the local advertising, marketing and communications community, including agencies and marketing service firms, advertisers, media, suppliers, and students. For more than 50 years, AAF-ND has strived to enhance advertising, marketing and communications by supporting and recognizing its diverse membership and their contributions to the Red River Valley’s vitality, economy, and culture. The organization is open to anyone in a communication-related field. For more information, please visit