The MSUM Marketing Team won several awards at Friday night’s American Advertising Federation’s (AAF-ND) ADDY Awards. The annual ADDY Awards program honors excellence in advertising and cultivates the highest creative standards. It is the only creative awards program administered by the advertising industry for the industry. Each year, AdFed members from around the country enter more than 60,000 samples of […]
Thirteen School Psychology program graduate students, along with faculty members Lisa Stewart, Mary Dosch and Peg Potter, recently attended the 2018 National Association of School Psychologists annual convention in Chicago. Students Whitney Balmer, Andrea Mayer, Stacy Meester and Madison Steier did poster presentations based on their Master’s degree Plan B projects. Lisa Stewart and student Josh Johnson (with contributions by […]
With Dr. Kelly La Venture (Bemidji State University, MBA graduated from the Paseka School of Business, MSUM) and Dr. Kwangsoo Park (North Dakota State University), Dr. Wooyang Kim (Assistant Professor of Marketing) have had their coauthored paper accepted to the 8th Korea America Hospitality & Tourism Educators Conference (KAHTEA). The study, entitled “Cultural Property Value as Antecedents of Tourist Consumption Value and Visit Intention,” investigates […]
Thomas Hanson, Paseka School of Business, and Jenna Kalthoff, junior finance major and statistics minor, have co-authored an article titled “Financial Literacy, Naive Diversification, and Security Selection” that has been accepted for publication in the Journal of Applied Financial Research. The research was conducted as part of the Honors Apprentice program and was presented at several conferences, including the 2017 […]
The Paseka School of Business completed 2018 FMWF Chamber Project of 2018 Economic Outlook, in collaboration with Starion Bank. Dr. Wooyang Kim (Assistant Professor of Marketing) led this project and his four students in the Marketing Research 451 course involved in this project. The proud student researchers are Nicholas Klinkhammer, Doner Ralph Manlangit, Chadd Nordine, and Brittany Schultz. The Findings […]