Two marketing students’ research accepted in Atlantic Marketing Association Conference

Two marketing major students – Muhammad Azam Awan (senior) and Nanami Ohtsuka (senior) – have been accepted to present their market research paper at the 44th Atlantic Marketing Association Conference in Asheville, NC, Sept. 25-28. Also, this study will be published in the conference proceedings. The title of their study is, “The Curiosity of Class Learning from a Hands-on Project […]

Dr. Wooyang Kim, Drew Sannes awarded best paper in sports marketing track at conference

Dr. Wooyang Kim, Assistant Professor of Marketing in the Paseka School of Business, and Drew Sannes, MBA Student and Research Assistant, received the award for the best paper in the sports marketing track at the Atlantic Marketing Association Conference 2017, Williamsburg, Va. The article title is “Sports Teams’ Well-Being: An Integrative Perspective of the Role of Conflict and Emotional Intelligence […]