Dr. Wooyang Kim’s article has been selected as the most read articles in 2017-2018 at an academic journal. The article by Wooyang Kim (Associate Professor of Marketing at the Paseka School of Business) is listed as the top read articles of Journal of Global Scholars of Marketing Science in 2017-2018, published by Taylor & Francis. The information is available at Taylor […]
Dr. Atif Osmani (faculty in the College of Business & Innovation) had an article, “Maximizing Profits in an Ethanol Supply Chain with Hedging Strategies,” accepted for publication in the August 2019 issue of the Journal of Supply Chain and Operations Management. The research work deals with recent advances in hedging strategies for biofuel supply chains. Read the article
Two marketing major students – Muhammad Azam Awan (senior) and Nanami Ohtsuka (senior) – have been accepted to present their market research paper at the 44th Atlantic Marketing Association Conference in Asheville, NC, Sept. 25-28. Also, this study will be published in the conference proceedings. The title of their study is, “The Curiosity of Class Learning from a Hands-on Project […]
The Beta Gamma Sigma Chapter at the Paseka School of Business of MSUM has been recognized three years in a row by its international organization, BGS Global HQ, as a Highest Honors Chapter since the chapter received its first recognition in the 2016-2017 academic year. This recognition is indicative of a campus where academic excellence is highly valued and where […]
Dr. Hyun Sang An (Assistant Professor of Marketing) and Dr. Wooyang Kim (Associate Professor of Marketing) at Paseka School of Business will present their current study and be published in the proceedings as abstract at the 44th Atlantic Marketing Association Conference. The title of the study is “Motivational Antecedents to Fandom and the Resultant Effects in the Foreign Contemporary Music […]