Dr. Zhu’s research Reached in Premier Global Journal
Dr. Siwei Zhu from Paseka School of Business, in collaboration with Dr. Hsu from North Dakota State University and Dr. Xiong from Mercer University, has had their manuscript accepted in the Journal of Small Business Management (JSBM). As a premier global publication, JSBM holds a A ranking on the ABDC Quality List and a Q1 status in the Scimago Journal Rankings.
The paper, titled “Expanding the Lean Startup Framework: The Role of Validated Learning from Technical Specialists,” utilizes data collected directly from PSB MBA courses to investigate how technical expertise informs “validated learning.” By helping student entrepreneurs navigate early-stage uncertainty and achieve market fit, this research underscores MSUM’s commitment to furthering the discipline through world-class scholarship while ensuring that the innovative pedagogy in our classrooms remains grounded in cutting-edge, peer-reviewed research.