News @ Minnesota State University Moorhead

What’s happening in Marketing

Posted on September 13, 2017

The Marketing and Communications Office will share monthly updates about how we are sharing the stories of transformed lives.

  • Two new employees joined the marketing team: Ryan Koehler, graphic designer, and Carol Hall, print shop coordinator.
  • New Life Transformed TV and radio spots started airing on local stations. Social media ads are also running in Minnesota, North Dakota, South Dakota and Wisconsin.
  • A new magazine, Bravo, was designed for the College of Arts, Media & Communication. 
  • Moorhead Magazine was completed and mailed to 53,000+ alumni and friends; the online magazine went live August 28 with assistance from the IT Department, https://www.mnstate.edu/magazine/
  • A math department newsletter was completed and will be mailed to about 1,300 alumni.
  • The Marketing team worked with Admissions to create a variety of recruitment materials, such as viewbook, teaser, West Acres table tents, high school counselor card, various postcards, T-shirts, fence banner, etc.
  • Print advertising was placed in the following publications: Forum Communication properties – print & online, FM Extra, Living Magazine (graduate studies); High Plains Reader (diversity & inclusion); Impact Magazine, Find Your Future college guide, National College Fair guide, Alexandria billboard (admissions); Welcome to Moorhead (branding); Fargo Inc! (Paseka School of Business)
  • Digital advertising on Facebook, Twitter, Instagram for graduate programs, MSUM preview days and college education fairs.
  • Marketing worked with Athletics to complete the fall sports schedules.
  • Many additional items for campus departments.

If you have a suggestion on marketing activities, please contact David Wahlberg, Executive Director of Marketing and Communications, david.wahlberg@mnstate.edu.


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